Pitaya wants to grow, and grow fast. The strength of the concept? Takeaways and deliveries account for 50% of sales, even outside confinement. We signed the Pitaya master franchise for the Benelux countries just over a year ago," recounts... Read More "Pitaya wants to open 30 restaurants in 7 years
We signed the Pitaya master franchise for the Benelux countries just over a year ago," explains Marco Tessaro, Managing Director of AlphaSeed. We opened the first restaurant on rue Jourdan in Brussels on 9 September, before the second confinement, and the one at Belle-Ile in Liège... Read More "Pitaya wants to open 30 restaurants in Belgium in 7 years
Faced with the Covid-19 crisis, many sectors have had to reinvent themselves. This is particularly true of the hotel and catering industry. Hard hit, the sector has had to adapt to get through the crisis, thanks in part to takeaways. From Vietnamese street food to... Read More "Horeca: the recipes of crisis-resistant establishments
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